A 3-day course designed & developed to provide participants with the knowledge & skills required to identify customer needs, presenting financial solutions & build confidence & effectiveness in a range of selling & cross-selling situations
.perform selling/cross-sell process within the Bank’s environment.
.Day one: Introduction to principles of personal selling, five basic skills, basic customer’s needs, features & benefits & sales opportunity & the 5 basic steps to selling interview, with group discussions, case studies, practical exercises & role-playing exercises.
.Day two: Questioning skills & presenting financial solutions, handling objections & overcoming price resistance, with group discussions, case studies, practical exercises & role-playing exercises.
.Day three: Closing the deal, bank’s post-sale on-going customer servicing, & cross-selling techniques, with group discussions, case studies, practical exercises & role-playing exercises.
.Non-Official Staff in the following divisions: Retail Banking, بيع Sales for Credit Card & Personal Finance & Mortgage, Call Center, Sales & Marketing, Corporate & Commercial Banking, Treasury, Private Banking & Capital & all salespersons
.Training attendance certificate.