A 4-day course designed & developed to provide participants with the necessary knowledge, abilities & professionalism to establish selling plan, efficiently meet current & future business needs, emphasize the relationship of selling/cross-selling skills & sales management techniques&, successfully achieve bank’s goals.
.By the end of this course, participants will be able to perform selling plan, establish what the sales business to achieve in the near- & mid-future by prioritizing what does want to do, make a positive contribution to the Bank, establish creative control methods & manage sales performance effectively.
.Day one: General overview on marketing & sales, sales, selling plan of sales planning territory coverage, analysis of the current situation: where are we now? forecasting the future situation: where are we going to? with group discussions, case studies & practical exercises.
.Day two: Setting objectives & developing strategies: where do we want to be, when & at what cost? SWOT techniques, how to set selling objectives, what market segmentations? with group discussions, case studies & practical exercises.
.Day three: action planning of how we are going to get there: responsibilities, objectives, charges & fees resources & methods, timing, review dates & comments, with group discussions, case studies & practical exercises.
.Day four: Setting sales budget & establishing creative control methods, & sales performance activity, with group discussions, case studies& practical exercises.
. Branch Managers, Sales, Marketing & Call center’s Managers in the retail banking Division.
.Training Attendance Certificate .